Brand Identity

A Well-Defined Brand Will Do the Selling for You

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Actively Define Your Brand

Every business needs a well-defined brand. Without one, it is the public who decide what a company’s brand is, whether you like it or not (this usually happens at the subconscious level).
Your brand is so much more than colors and a logo. A well-defined brand tells you what words to use in your marketing, what types of shapes you should use and so much more.
We have a very specific branding process that will guide you towards defining an amazing brand for your business.
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man and 2 women working together to decide their brand archetype

14 Specific Archetypes

Our own unique branding system makes uses of archetypes so that the majority of people all over the world will have a deep connection to your brand.
Archetypes can be attributed to as far back as Plato and more recently to Carl Jung in the early twentieth century with his traditional archetypes.
With a background in Neuro Linguistic Programming, hypnosis and human psychology we have created the ultimate branding system based on 14 archetypes.

Be Memorable

Archetypes are used by many companies when defining their brand. For example, Nike’s “Just Do It” slogan is a classically represented Warrior archetype.
Coke Cola is a classic Preserver brand. The Presever archetype is about the “old days”, following traditions and keeping things as they have always been.
This is why, when Coke Cola released “New Coke” in the 1980’s, there was such an outrage amongst their most loyal customers. They had totally gone against the core of their brand.
If you're ready to create your memorable brand contact us today for a free consultation.
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